{"id":2392,"date":"2025-01-27T15:01:28","date_gmt":"2025-01-27T15:01:28","guid":{"rendered":"https:\/\/rachelapted.com\/?page_id=2392"},"modified":"2025-12-06T13:42:12","modified_gmt":"2025-12-06T13:42:12","slug":"work-2","status":"publish","type":"page","link":"https:\/\/rachelapted.com\/es\/home\/work-2","title":{"rendered":"Design Work"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"2392\" class=\"elementor elementor-2392\">\n\t\t\t\t<div class=\"elementor-element elementor-element-87966da e-flex e-con-boxed e-con e-parent\" data-id=\"87966da\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-165cf8d elementor-widget elementor-widget-menu-anchor\" data-id=\"165cf8d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"case-studies-top\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34bca49 elementor-widget elementor-widget-spacer\" data-id=\"34bca49\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-740d77a7 e-flex e-con-boxed e-con e-parent\" data-id=\"740d77a7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-37bddce2 elementor-widget elementor-widget-heading\" data-id=\"37bddce2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Design Case Studies<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-149c4c7 e-flex e-con-boxed e-con e-parent\" data-id=\"149c4c7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0e015e7 elementor-widget elementor-widget-spacer\" data-id=\"0e015e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0543a58 e-flex e-con-boxed e-con e-parent\" data-id=\"0543a58\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-692d3e2 e-con-full e-flex e-con e-child\" data-id=\"692d3e2\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-78b5622b elementor-widget elementor-widget-image\" data-id=\"78b5622b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/home\/work\/airwick-case-study\/\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick-1024x576.png\" class=\"attachment-large size-large wp-image-376\" alt=\"AirWick\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick-1024x576.png 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick-300x169.png 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick-768x432.png 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick-1536x864.png 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick-18x10.png 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/AirWick.png 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70d6fc88 elementor-widget elementor-widget-heading\" data-id=\"70d6fc88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/home\/work\/airwick-case-study\/\">Air Wick<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f68915 elementor-widget elementor-widget-text-editor\" data-id=\"4f68915\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Art Directing Air Wick\u2019s marketing campaign content.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9b446a9 e-con-full e-flex e-con e-child\" data-id=\"9b446a9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9c5e91 elementor-widget elementor-widget-image\" data-id=\"d9c5e91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/lysol-case-study\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol-1024x576.png\" class=\"attachment-large size-large wp-image-379\" alt=\"\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol-1024x576.png 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol-300x169.png 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol-768x432.png 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol-1536x864.png 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol-18x10.png 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Lysol.png 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efae975 elementor-widget elementor-widget-heading\" data-id=\"efae975\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/lysol-case-study\/\">Lysol<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c7bdabe elementor-widget elementor-widget-text-editor\" data-id=\"c7bdabe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Art Directing Lysol\u2019s live-action online video campaign.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d5dbf93 e-flex e-con-boxed e-con e-parent\" data-id=\"d5dbf93\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3812daa elementor-widget elementor-widget-spacer\" data-id=\"3812daa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cc5193a e-flex e-con-boxed e-con e-parent\" data-id=\"cc5193a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-609d869 e-con-full e-flex e-con e-child\" data-id=\"609d869\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aec565a elementor-widget elementor-widget-image\" data-id=\"aec565a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/d-con-case-study-2\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image.jpg\" class=\"attachment-full size-full wp-image-3081\" alt=\"\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image.jpg 1920w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cover-Image-18x10.jpg 18w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00be46d elementor-widget elementor-widget-heading\" data-id=\"00be46d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/d-con-case-study-2\/\">d-CON<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45dabb9 elementor-widget elementor-widget-text-editor\" data-id=\"45dabb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Elevating d-CON to improve their website conversion funnel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24d1aa9 e-con-full e-flex e-con e-child\" data-id=\"24d1aa9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2500a863 elementor-widget elementor-widget-image\" data-id=\"2500a863\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/cologuard-study-2\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-1024x576.jpg\" class=\"attachment-large size-large wp-image-2587\" alt=\"Cologuard\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-18x10.jpg 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-46a4ca78 elementor-widget elementor-widget-heading\" data-id=\"46a4ca78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/cologuard-study-2\/\">Cologuard<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4d4723e elementor-widget elementor-widget-text-editor\" data-id=\"4d4723e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Art Directing Cologuard\u2019s educational online videos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc0388c e-flex e-con-boxed e-con e-parent\" data-id=\"bc0388c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eefde06 elementor-widget elementor-widget-spacer\" data-id=\"eefde06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9796c2f e-flex e-con-boxed e-con e-parent\" data-id=\"9796c2f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f111a7a e-con-full e-flex e-con e-child\" data-id=\"f111a7a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8e0ecf6 elementor-widget elementor-widget-image\" data-id=\"8e0ecf6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/woolite-case-study\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite-1024x576.png\" class=\"attachment-large size-large wp-image-386\" alt=\"Woolite\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite-1024x576.png 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite-300x169.png 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite-768x432.png 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite-1536x864.png 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite-18x10.png 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Woolite.png 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e86c032 elementor-widget elementor-widget-heading\" data-id=\"e86c032\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/woolite-case-study\/\">Woolite<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ed46771 elementor-widget elementor-widget-text-editor\" data-id=\"ed46771\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Improve Woolite USA\u2019s website conversion funnel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b183802 e-con-full e-flex e-con e-child\" data-id=\"b183802\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d153b29 elementor-widget elementor-widget-image\" data-id=\"d153b29\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/amazon-case-study\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1-1024x576.jpg\" class=\"attachment-large size-large wp-image-648\" alt=\"Compeed Cover Image\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1-18x10.jpg 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/01\/Compeed-1.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6f38496 elementor-widget elementor-widget-heading\" data-id=\"6f38496\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/amazon-case-study\/\">Compeed<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45cecb6 elementor-widget elementor-widget-text-editor\" data-id=\"45cecb6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Establishing Amazon e-commerce brand presence.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e416b75 e-flex e-con-boxed e-con e-parent\" data-id=\"e416b75\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b062e9 elementor-widget elementor-widget-spacer\" data-id=\"1b062e9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2e61eac e-flex e-con-boxed e-con e-parent\" data-id=\"2e61eac\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c59b8b8 e-con-full e-flex e-con e-child\" data-id=\"c59b8b8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0f5747c elementor-widget elementor-widget-image\" data-id=\"0f5747c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/publication-case-study-1\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover-1024x576.jpg\" class=\"attachment-large size-large wp-image-1966\" alt=\"Memorable Compendium Publication\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover-18x10.jpg 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23c989d elementor-widget elementor-widget-heading\" data-id=\"23c989d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/publication-case-study-1\/\">Memorable<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dfc88de elementor-widget elementor-widget-text-editor\" data-id=\"dfc88de\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Publication Design for Dementia-Friendly Practices Report.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fb549e0 e-con-full e-flex e-con e-child\" data-id=\"fb549e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9dec5d elementor-widget elementor-widget-image\" data-id=\"c9dec5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/publication-case-study-2\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2-1024x576.jpg\" class=\"attachment-large size-large wp-image-2036\" alt=\"\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2-18x10.jpg 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/08\/Cover_v2.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7600d28 elementor-widget elementor-widget-heading\" data-id=\"7600d28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/publication-case-study-2\/\">Fitt-Ness<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d551aed elementor-widget elementor-widget-text-editor\" data-id=\"d551aed\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Publication Design for Adult Education Handbook.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2c3ad22 e-flex e-con-boxed e-con e-parent\" data-id=\"2c3ad22\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-bbb2393 e-con-full e-flex e-con e-child\" data-id=\"bbb2393\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fab9c5f elementor-widget elementor-widget-image-carousel\" data-id=\"fab9c5f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;none&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"fab9c5f\" data-elementor-lightbox-title=\"Artboard 3@2x-100\" data-elementor-lightbox-description=\"Artboard 3@2x-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzM2NiwidXJsIjoiaHR0cHM6XC9cL3JhY2hlbGFwdGVkLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTJcL0FydGJvYXJkLTNAMngtMTAwLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiJmYWI5YzVmIn0%3D\" href=\"https:\/\/rachelapted.com\/es\/branding-case-study\/\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/12\/Artboard-3@2x-100-scaled.jpg\" alt=\"Artboard 3@2x-100\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"fab9c5f\" data-elementor-lightbox-title=\"Artboard 5@2x-100\" data-elementor-lightbox-description=\"Artboard 5@2x-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzM2OCwidXJsIjoiaHR0cHM6XC9cL3JhY2hlbGFwdGVkLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTJcL0FydGJvYXJkLTVAMngtMTAwLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiJmYWI5YzVmIn0%3D\" href=\"https:\/\/rachelapted.com\/es\/branding-case-study\/\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/12\/Artboard-5@2x-100-scaled.jpg\" alt=\"Artboard 5@2x-100\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"fab9c5f\" data-elementor-lightbox-title=\"Artboard 2@2x-100\" data-elementor-lightbox-description=\"Artboard 2@2x-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzM2NSwidXJsIjoiaHR0cHM6XC9cL3JhY2hlbGFwdGVkLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTJcL0FydGJvYXJkLTJAMngtMTAwLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiJmYWI5YzVmIn0%3D\" href=\"https:\/\/rachelapted.com\/es\/branding-case-study\/\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/12\/Artboard-2@2x-100-scaled.jpg\" alt=\"Artboard 2@2x-100\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"4 of 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"fab9c5f\" data-elementor-lightbox-title=\"Artboard 4@2x-100\" data-elementor-lightbox-description=\"Artboard 4@2x-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzM2NywidXJsIjoiaHR0cHM6XC9cL3JhY2hlbGFwdGVkLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTJcL0FydGJvYXJkLTRAMngtMTAwLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiJmYWI5YzVmIn0%3D\" href=\"https:\/\/rachelapted.com\/es\/branding-case-study\/\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/12\/Artboard-4@2x-100-scaled.jpg\" alt=\"Artboard 4@2x-100\" \/><\/figure><\/a><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"5 of 5\"><a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"fab9c5f\" data-elementor-lightbox-title=\"Artboard 1@2x-100\" data-elementor-lightbox-description=\"Artboard 1@2x-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MzM2NCwidXJsIjoiaHR0cHM6XC9cL3JhY2hlbGFwdGVkLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMTJcL0FydGJvYXJkLTFAMngtMTAwLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiJmYWI5YzVmIn0%3D\" href=\"https:\/\/rachelapted.com\/es\/branding-case-study\/\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/12\/Artboard-1@2x-100-scaled.jpg\" alt=\"Artboard 1@2x-100\" \/><\/figure><\/a><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b17bedb elementor-widget elementor-widget-heading\" data-id=\"b17bedb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/branding-case-study\/\">Branding<\/a><\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0dc450d elementor-widget elementor-widget-text-editor\" data-id=\"0dc450d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Every brand tells a story.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-68f0c9a e-con-full e-flex e-con e-child\" data-id=\"68f0c9a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-22c5cb5 e-flex e-con-boxed e-con e-parent\" data-id=\"22c5cb5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-095614b elementor-widget elementor-widget-spacer\" data-id=\"095614b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8e948e5 e-flex e-con-boxed e-con e-parent\" data-id=\"8e948e5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-69bc7bf elementor-widget elementor-widget-spacer\" data-id=\"69bc7bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3263e3c e-flex e-con-boxed e-con e-parent\" data-id=\"3263e3c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bab1ef9 elementor-widget elementor-widget-tg-btn\" data-id=\"bab1ef9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tg-btn.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n        \r\n                            <a href=\"#case-studies-top\" rel=\"nofollow\" class=\"link-btn tg-btn\">\r\n                    <span class=\"link-effect\">\r\n                        <span class=\"effect-1\">Back to top<\/span>\r\n                        <span class=\"effect-1\">Back to top<\/span>\r\n                    <\/span>\r\n                    <svg width=\"13\" height=\"13\" viewbox=\"0 0 13 13\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n                        <path d=\"M2 11L11.2 1.8M12 11V1H2\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"square\" \/>\r\n                    <\/svg>\r\n                <\/a>\r\n            \r\n        \r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Design Case Studies Air Wick Art Directing Air Wick\u2019s marketing campaign content. Lysol Art Directing Lysol\u2019s live-action online video campaign. d-CON Elevating d-CON to improve their website conversion funnel. Cologuard Art Directing Cologuard\u2019s educational online videos. Woolite Improve Woolite USA\u2019s website conversion funnel. Compeed Establishing Amazon e-commerce brand presence. Memorable Publication Design for Dementia-Friendly Practices [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":54,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2392","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/2392","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/comments?post=2392"}],"version-history":[{"count":5,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/2392\/revisions"}],"predecessor-version":[{"id":3414,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/2392\/revisions\/3414"}],"up":[{"embeddable":true,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/54"}],"wp:attachment":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/media?parent=2392"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}