{"id":94,"date":"2025-01-27T16:18:40","date_gmt":"2025-01-27T16:18:40","guid":{"rendered":"https:\/\/rachelapted.com\/?page_id=94"},"modified":"2026-05-05T13:24:55","modified_gmt":"2026-05-05T13:24:55","slug":"about-2","status":"publish","type":"page","link":"https:\/\/rachelapted.com\/es\/home\/about-2","title":{"rendered":"About"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"94\" class=\"elementor elementor-94\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f4bd438 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"f4bd438\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-f352abb e-con-full e-flex e-con e-child\" data-id=\"f352abb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d00c94f animated-slow elementor-invisible elementor-widget elementor-widget-image\" data-id=\"4d00c94f\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"641\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1.png\" class=\"attachment-large size-large wp-image-2302\" alt=\"\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1.png 1000w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1-300x300.png 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1-150x150.png 150w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1-768x769.png 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1-12x12.png 12w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Profile-Pic_v1-80x80.png 80w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ebaf77d e-con-full e-flex e-con e-child\" data-id=\"ebaf77d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5b5f9297 elementor-widget elementor-widget-heading\" data-id=\"5b5f9297\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Background<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-625374a9 elementor-widget elementor-widget-text-editor\" data-id=\"625374a9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">A Canada-born, Barcelona-based, with international and\u00a0cross-disciplinary experience. My career has taken me from Canada to Uruguay and now Spain, journeys that have broadened my perspective and strengthened my ability to support diverse, cross-cultural teams.<\/p><p class=\"p1\">Blending creativity with research rigor, I am currently a project manager and researcher\/designer for EU social initiative projects with <a href=\"https:\/\/shine2.eu\/\"><strong>Shine 2Europe<\/strong><\/a>. To get here, I\u2019ve led global advertising campaigns, for some of the world\u2019s biggest brands at <a href=\"https:\/\/www.vml.com\/?klnx\/77pcu5.html\"><strong>Wunderman Thompson (VML)<\/strong><\/a> marketing communications agency. At <a href=\"https:\/\/www.apieceofpie.com\/\"><strong>A Piece of Pie <\/strong><\/a>consultancy, I translated insights from big questions into innovative solutions driven by human behavior. While at <a href=\"https:\/\/www.tcs.com\/\"><strong>Tata Consultancy<\/strong><\/a>, I guided the transition and rebranding of Optum\u2019s digital healthcare products.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6722958 elementor-widget elementor-widget-tg-btn\" data-id=\"6722958\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tg-btn.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n        \r\n                            <a href=\"https:\/\/www.linkedin.com\/in\/rachelcapted\/\" target=\"_blank\" rel=\"nofollow\" class=\"link-btn tg-btn\">\r\n                    <span class=\"link-effect\">\r\n                        <span class=\"effect-1\">view my linkedin<\/span>\r\n                        <span class=\"effect-1\">view my linkedin<\/span>\r\n                    <\/span>\r\n                    <svg width=\"13\" height=\"13\" viewbox=\"0 0 13 13\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\r\n                        <path d=\"M2 11L11.2 1.8M12 11V1H2\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"square\" \/>\r\n                    <\/svg>\r\n                <\/a>\r\n            \r\n        \r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3722a03 e-flex e-con-boxed e-con e-parent\" data-id=\"3722a03\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45a6f3d elementor-widget elementor-widget-spacer\" data-id=\"45a6f3d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c526b88 e-flex e-con-boxed e-con e-parent\" data-id=\"c526b88\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9eb19c6 e-con-full e-flex e-con e-child\" data-id=\"9eb19c6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0ef90fb elementor-widget elementor-widget-heading\" data-id=\"0ef90fb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Hard Skills<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a44ff42 elementor-widget elementor-widget-text-editor\" data-id=\"a44ff42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>User Research & Insights (Mixed-Methods)<\/li><li>Project Management<\/li><li>Brand & Content Strategy<\/li><li>UX\/UI Web Design<\/li><li>Visual Design<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b9399b1 e-con-full e-flex e-con e-child\" data-id=\"b9399b1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-679c942 elementor-widget elementor-widget-heading\" data-id=\"679c942\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Tools<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90fe1a4 elementor-widget elementor-widget-text-editor\" data-id=\"90fe1a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>AI:<\/strong> Claude, ChatGPT, Gemini (Veo), Midjourney, Adobe Firefly<\/li><li><strong>Design:<\/strong> Figma, Adobe Creative Cloud, Canva<\/li><li><strong>Front-End:<\/strong> HTML, CSS (<em>basics<\/em>)<\/li><li><strong>PM & Collaboration:<\/strong> Jira, Confluence, Slack<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d4dd20f e-con-full e-flex e-con e-child\" data-id=\"d4dd20f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5f9eb60 elementor-widget elementor-widget-heading\" data-id=\"5f9eb60\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Soft Skills<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a0b0d5 elementor-widget elementor-widget-text-editor\" data-id=\"6a0b0d5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li class=\"whitespace-normal break-words pl-2\">Proactive discovery<\/li><li class=\"whitespace-normal break-words pl-2\">Ambiguity navigation<\/li><li class=\"whitespace-normal break-words pl-2\">Cross-functional collaboration<\/li><li class=\"whitespace-normal break-words pl-2\">End-to-end ownership<\/li><li class=\"whitespace-normal break-words pl-2\">Human-centered mindset<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-815d433 e-flex e-con-boxed e-con e-parent\" data-id=\"815d433\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-32d7301 elementor-widget elementor-widget-spacer\" data-id=\"32d7301\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d43df56 e-con-full e-flex elementor-invisible e-con e-parent\" data-id=\"d43df56\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-62d3c74 elementor-widget elementor-widget-heading\" data-id=\"62d3c74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Experience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8be6b8 elementor-widget elementor-widget-genix-faq\" data-id=\"c8be6b8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"genix-faq.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n        \r\n            <div class=\"accordion-area accordion\" id=\"faqAccordion-c8be6b8\">\r\n                                    <div class=\"accordion-card style2\">\r\n                        <div class=\"accordion-header\" id=\"faqOne-0\">\r\n                            <button class=\"accordion-button\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapseOne-0\" aria-expanded=\"true\" aria-controls=\"collapseOne-0\">Shine 2Europe<\/button>\r\n                        <\/div>\r\n                        <div id=\"collapseOne-0\" class=\"accordion-collapse collapse show\" aria-labelledby=\"faqOne-0\" data-bs-parent=\"#faqAccordion-c8be6b8\">\r\n                            <div class=\"accordion-body\">\r\n                                <p class=\"faq-text\">As a Researcher\/Designer and Project Managment, I combine applied research with multimedia design to strengthen communication and dissemination for EU-funded social innovation projects. Creating accessible reports, visual content, branding and websites tailored to policymakers, NGOs, and end-users, while managing complex workflows across multicultural teams to meet EU dissemination requirements. <\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"accordion-card style2\">\r\n                        <div class=\"accordion-header\" id=\"faqOne-1\">\r\n                            <button class=\"accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapseOne-1\" aria-expanded=\"true\" aria-controls=\"collapseOne-1\">A Piece of Pie<\/button>\r\n                        <\/div>\r\n                        <div id=\"collapseOne-1\" class=\"accordion-collapse collapse\" aria-labelledby=\"faqOne-1\" data-bs-parent=\"#faqAccordion-c8be6b8\">\r\n                            <div class=\"accordion-body\">\r\n                                <p class=\"faq-text\">As a Innovation Consultant, I conducted qualitative and quantitative user and market research across sectors including luxury automotive, hospitality, retail, healthcare, and pharma. I translated behavioral insights into strategic recommendations that strengthened brand positioning, supported HCP decision-making, and improved patient outcomes. I led research teams of 1\u20133, coordinated with compliance and operations, and delivered segmentation models, personas, journey maps, and executive insight presentations that informed market strategy for international pharma brands and guided C-level stakeholders and brand managers.<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"accordion-card style2\">\r\n                        <div class=\"accordion-header\" id=\"faqOne-2\">\r\n                            <button class=\"accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapseOne-2\" aria-expanded=\"true\" aria-controls=\"collapseOne-2\">Wunderman Thompson (VML)<\/button>\r\n                        <\/div>\r\n                        <div id=\"collapseOne-2\" class=\"accordion-collapse collapse\" aria-labelledby=\"faqOne-2\" data-bs-parent=\"#faqAccordion-c8be6b8\">\r\n                            <div class=\"accordion-body\">\r\n                                <p class=\"faq-text\">As a Art Director and Creative Project Manager, I led creative strategy and execution for a nearshore design team of 5+, delivering campaigns across North America, the UK, and LATAM. I oversaw omnichannel content production, from digital and video to web, print, and Amazon microsites, and directed storyboarding, short-form video, and animation. I also designed and presented high-stakes RFP decks for C-suite stakeholders, helping win major accounts that fueled team growth and accelerated creative delivery while reducing turnaround times and resource costs.<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"accordion-card style2\">\r\n                        <div class=\"accordion-header\" id=\"faqOne-3\">\r\n                            <button class=\"accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapseOne-3\" aria-expanded=\"true\" aria-controls=\"collapseOne-3\">Tata Consultancy Services<\/button>\r\n                        <\/div>\r\n                        <div id=\"collapseOne-3\" class=\"accordion-collapse collapse\" aria-labelledby=\"faqOne-3\" data-bs-parent=\"#faqAccordion-c8be6b8\">\r\n                            <div class=\"accordion-body\">\r\n                                <p class=\"faq-text\">As a Lead Designer (UI\/UX and Graphic Design), I directed the transition and rebranding of 6+ digital healthcare products, coordinating closely with cross-border teams in North America and Israel. I designed high-fidelity Axure RP mockups that met FDA accessibility standards, led UI reskinning initiatives to improve usability and visual consistency, and developed comprehensive design guidelines to streamline development. Through moderated user testing and stakeholder workshops, I secured alignment with business goals and delivered a unified design system that improved user experience, ensured regulatory compliance, and accelerated product launch cycles.<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                                    <div class=\"accordion-card style2\">\r\n                        <div class=\"accordion-header\" id=\"faqOne-4\">\r\n                            <button class=\"accordion-button collapsed\" type=\"button\" data-bs-toggle=\"collapse\" data-bs-target=\"#collapseOne-4\" aria-expanded=\"true\" aria-controls=\"collapseOne-4\">Canada Drives<\/button>\r\n                        <\/div>\r\n                        <div id=\"collapseOne-4\" class=\"accordion-collapse collapse\" aria-labelledby=\"faqOne-4\" data-bs-parent=\"#faqAccordion-c8be6b8\">\r\n                            <div class=\"accordion-body\">\r\n                                <p class=\"faq-text\">As a Designer (UI\/UX and Graphic Design), I designed and optimized user interfaces for web and mobile applications, improving usability and customer engagement. Using data-driven methods, including A\/B testing, drop-rate analysis, and heat mapping, I identified pain points and guided informed design decisions. I collaborated with marketing and creative teams to align brand development and social content with corporate identity, while managing multiple design projects simultaneously and consistently meeting deadlines. This work strengthened brand consistency across digital channels and improved user journeys and conversion rates.<\/p>\r\n                            <\/div>\r\n                        <\/div>\r\n                    <\/div>\r\n                            <\/div>\r\n\r\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2f5b827 e-flex e-con-boxed e-con e-parent\" data-id=\"2f5b827\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ce9fb3 elementor-widget elementor-widget-spacer\" data-id=\"6ce9fb3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-33435c9 e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"33435c9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-84eb311 elementor-widget elementor-widget-heading\" data-id=\"84eb311\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Education<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f7bcb9 elementor-widget elementor-widget-tg-awards-text\" data-id=\"9f7bcb9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"tg-awards-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\r\n\r\n        <ul class=\"award-wrap-area list-wrap\">\r\n                            <li class=\"single-award-list\">\r\n                                            <span class=\"award-year\">2022<\/span>\r\n                                        <div class=\"award-details\">\r\n                                                    <h4>\r\n                                                                    <a href=\"https:\/\/www.elisava.net\/en\/masters\/university-master-in-design\/?_gl=1*1ci7asu*_up*MQ..*_ga*OTM4NjkwMjcuMTc1NjM4Nzg4Mw..*_ga_MJJFM0TT1F*czE3NTYzODc4ODMkbzEkZzAkdDE3NTYzODc4ODMkajYwJGwwJGgw*_ga_S8YGWE1N43*czE3NTYzODc4ODMkbzEkZzAkdDE3NTYzODc4ODMkajYwJGwwJGgxNTE1Mjk2ODYz\">Master\u2019s in Applied Research in Design<\/a>\r\n                                                            <\/h4>\r\n                                                                            <p>Elisava University - Affiliated with Pompeu Fabra University\n- Graduated 2022, SPAIN<\/p>\r\n                                            <\/div>\r\n                                            <span class=\"award-tag\">masters<\/span>\r\n                                    <\/li>\r\n                            <li class=\"single-award-list\">\r\n                                            <span class=\"award-year\">2019<\/span>\r\n                                        <div class=\"award-details\">\r\n                                                    <h4>\r\n                                                                    <a href=\"https:\/\/langara.ca\/programs-courses\/advanced-project-management-short-certificate\">Advanced Project Management Certificate<\/a>\r\n                                                            <\/h4>\r\n                                                                            <p>Langara College\n- Graduated 2019, CANADA<\/p>\r\n                                            <\/div>\r\n                                            <span class=\"award-tag\">certification<\/span>\r\n                                    <\/li>\r\n                            <li class=\"single-award-list\">\r\n                                            <span class=\"award-year\">2015<\/span>\r\n                                        <div class=\"award-details\">\r\n                                                    <h4>\r\n                                                                    <a href=\"https:\/\/www.ecuad.ca\/?gad_source=1&gad_campaignid=22837014462&gbraid=0AAAAAC3wx_GS-u7DaHo90J03QVpWTs4gH&gclid=Cj0KCQjw_L_FBhDmARIsAItqgt4DCBMZ-GcE0YJkF5LBO8jIoxjqGPdW8AdDsu6vVu4heQIwR9i4_yAaAluDEALw_wcB\">Bachelor of Design, Communication Design Major\u200b<\/a>\r\n                                                            <\/h4>\r\n                                                                            <p>Emily Carr University of Art + Design\n- Graduated  2015, CANADA<\/p>\r\n                                            <\/div>\r\n                                            <span class=\"award-tag\">bachelors<\/span>\r\n                                    <\/li>\r\n                    <\/ul>\r\n\r\n\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-347cbf8 e-flex e-con-boxed e-con e-parent\" data-id=\"347cbf8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7974129 elementor-widget elementor-widget-spacer\" data-id=\"7974129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-313c2cc e-flex e-con-boxed elementor-invisible e-con e-parent\" data-id=\"313c2cc\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;fadeIn&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ba15fd5 elementor-widget elementor-widget-heading\" data-id=\"ba15fd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">View more of my work<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a34d5b1 e-flex e-con-boxed e-con e-parent\" data-id=\"a34d5b1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ffe7952 elementor-widget elementor-widget-spacer\" data-id=\"ffe7952\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7a5f220 e-flex e-con-boxed e-con e-parent\" data-id=\"7a5f220\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3e95ef4 e-con-full e-flex e-con e-child\" data-id=\"3e95ef4\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c99846b elementor-widget elementor-widget-image\" data-id=\"c99846b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/d-con-case-study-2\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website-1024x576.jpg\" class=\"attachment-large size-large wp-image-3108\" alt=\"\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website-18x10.jpg 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Woolite-Website.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-000635b elementor-widget elementor-widget-heading\" data-id=\"000635b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/d-con-case-study-2\/\"><span style=\"font-size: 24px\">d-CON<\/span><\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-876bd2e elementor-widget elementor-widget-text-editor\" data-id=\"876bd2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Elevating d-CON to improve their website conversion funnel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-089d529 e-con-full e-flex e-con e-child\" data-id=\"089d529\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b37a21 elementor-widget elementor-widget-image\" data-id=\"8b37a21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/rachelapted.com\/es\/cologuard-study-2\/\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"640\" height=\"360\" src=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-1024x576.jpg\" class=\"attachment-large size-large wp-image-2587\" alt=\"Cologuard\" srcset=\"https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-1024x576.jpg 1024w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-300x169.jpg 300w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-768x432.jpg 768w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-1536x864.jpg 1536w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2-18x10.jpg 18w, https:\/\/rachelapted.com\/wp-content\/uploads\/2025\/11\/Cologuard-2.jpg 1920w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0160f5b elementor-widget elementor-widget-heading\" data-id=\"0160f5b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\"><a href=\"https:\/\/rachelapted.com\/es\/cologuard-study-2\/\">Cologuard<\/a><\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bf608d elementor-widget elementor-widget-text-editor\" data-id=\"7bf608d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Art Directing Cologuard\u2019s educational online videos.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b92cfb9 e-flex e-con-boxed e-con e-parent\" data-id=\"b92cfb9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-08d75aa elementor-widget elementor-widget-spacer\" data-id=\"08d75aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Background A Canada-born, Barcelona-based, with international and\u00a0cross-disciplinary experience. My career has taken me from Canada to Uruguay and now Spain, journeys that have broadened my perspective and strengthened my ability to support diverse, cross-cultural teams. Blending creativity with research rigor, I am currently a project manager and researcher\/designer for EU social initiative projects with Shine [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":54,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-94","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/94","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/comments?post=94"}],"version-history":[{"count":5,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/94\/revisions"}],"predecessor-version":[{"id":3446,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/94\/revisions\/3446"}],"up":[{"embeddable":true,"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/pages\/54"}],"wp:attachment":[{"href":"https:\/\/rachelapted.com\/es\/wp-json\/wp\/v2\/media?parent=94"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}